FOOH / CGI

For Sprüngli’s 190th anniversary, we created a celebratory FOOH moment using one of the brand’s most iconic buildings. The façade is initially fully covered by a fabric featuring the classic Sprüngli pattern. A sudden wind movement reveals the building underneath, followed by a light installation that illuminates “190 Years” across the structure. The result is a simple yet powerful reveal that combines heritage, emotion, and visual spectacle.

For Lamborghini, we created a hybrid FOOH experience that connects digital configuration with physical reality. A Lamborghini Urus is introduced in a cinematic POV shot, appearing as if digitally loaded into the real world. After unlocking the vehicle, the scene transitions to a minimal setup with a laptop displaying a digital configurator. Selected parts are applied in real time, instantly appearing on the physical car. The result is a seamless blend of product visualization and reality, merging digital customization with real-world impact.

To celebrate the partnership between Raiffeisen Bank and Bitpanda, we created a playful Fake Out-of-Home (FOOH) video that filled Vienna’s skies with color. In the video, hundreds of yellow and green balloons—branded with the logos of both companies—rise above the city and float through the streets, turning the skyline into a moving celebration of collaboration and innovation. The result: a lighthearted CGI execution that visualized the spirit of partnership in a bold, uplifting way—making sure the launch was impossible to overlook.

To celebrate the return of Beetlejuice and the launch of a special Fanta edition in partnership with Warner Bros., we created a spine-chilling Fake Out-of-Home (FOOH) video at Vienna’s Central Station. The project was brought to life together with Marswalk. As a train pulls into the platform, its front reveals a larger-than-life Beetlejuice face—complete with glowing green eyes and bold black-and-white stripes. Teens on the platform cheer and pose for photos, turning the arrival into an unexpected moment of fun. The result: a high-impact CGI video that merges pop culture, product, and place into one seamless scene. By combining spectacle and shareability, the campaign brought Beetlejuice—and Fanta—back to life in a way that delighted fans both on-site and online.

For NEO.bet, we created a playful FOOH activation in an urban football setting. A group of passersby plays football in front of a branded billboard. When the ball is kicked toward the ad, it unexpectedly breaks through the surface instead of bouncing off and continues into a goal on the other side. Confetti rains down from the structure as the moment resolves. The result is a dynamic execution that turns a static billboard into an interactive game moment.

For Spar Express, we produced a Fake Out-of-Home video that turns a quick breakfast stop into an oversized visual. In the clip, customers leave the store carrying an oversized croissant and an oversized coffee to go, pushing a simple morning routine into a larger-than-life moment. The result is a clear CGI execution that reinforces the convenience of Spar Express while giving an everyday grab-and-go purchase an unexpected scale.

For Glorit, we created a poetic FOOH moment along a roadside environment. As the camera follows a passerby, a cloud in the sky begins to transform into a floating key featuring the Glorit logo. The object hovers above the landscape before the close up form an Glorit billboard placed on the opposite side of the road. The result is a clean and surreal execution that turns the sky into a symbolic extension of the brand.

To showcase the exceptional quality of the WMF Espresso Pro coffee machine, we created a striking video centered around the core message: "The coffee tastes as if there’s a little barista inside every machine." During brainstorming, we focused on bringing this idea to life visually and emotionally. That’s why we built a gigantic coffee machine with a real barista working inside—making the concept tangible and unforgettable. The result: a bold and immersive visual experience that merges product, storytelling, and craftsmanship into one seamless scene. By combining spectacle with the essence of expert coffee making, the campaign highlights WMF’s commitment to delivering barista-quality coffee in every cup.

When Instax has something special to share, it doesn’t just arrive — it makes an entrance. This airborne delivery adds a little drama to the everyday and makes sure the moment sticks — just like an instant photo.

To launch the new Varan8 goalkeeper gloves, we created a bold Fake Out-of-Home (FOOH) video that puts their extraordinary grip in the spotlight. In the video, a giant Varan8 glove rises above the KEEPERsport headquarters, clutching an oversized football in a larger-than-life save. The surreal scene turns the brand’s home base into a monument of goalkeeping power—showcasing the Varan8 as the ultimate tool for epic catches. The result: a striking CGI execution that transforms product features into a spectacular visual statement—making the Varan8 impossible to overlook.

For 4GAMECHANGERS and Frosch, we created a striking Fake Out-of-Home (FOOH) video that put sustainability at the center of attention. In the video, the facade of Vienna’s Marx Halle suddenly transforms—covered in lush greenery and framed by vibrant plants. What begins as a bare event entrance turns into a living, breathing gateway that reflects Frosch’s eco-friendly values and underlines the festival’s commitment to driving sustainable change. The result: a bold CGI execution that gave both 4GAMECHANGERS and Frosch a powerful shared moment—bringing the idea of sustainability to life in an unexpected and highly visible way.

To capture attention on social media, we created an eye-catching video in the middle of a very recognizable location in Vienna.

When brainstorming for PORR, of course we immediately thought of the legendary container you all probably know. Yes, you read that right: THAT container took flight. A legendary moment, brought to life through the perfect blend of real footage & CGI. Project facts: - Container fully 3D-modeled and even 3D-printed for the shoot - Realistic simulations created with Embergen - Shot by our partners OARG Studio A huge thank you to everyone involved – teamwork at its best, and a perfect showcase of what happens when construction meets creativity.

For Interspar, we created a heartwarming Fake Out-of-Home (FOOH) video to promote a special collaboration with Vienna’s beloved restaurant chain Vollpension, where grandmas and grandpas cook and bake for the community. In the video, two Vollpension grandmas take center stage: a giant, freshly baked Buchtel rolls out of Vienna’s most beautiful Interspar store on a custom-built conveyor belt. One of them tugs at a rope, shaking an oversized sugar sifter that sprinkles powdered sugar onto the pastry—turning a simple sweet into a magical spectacle. The result: a playful yet emotional CGI execution that blends tradition, craftsmanship, and brand storytelling—making grandma’s and grandpa’s Buchteln an unforgettable Friday highlight.

For Wien Energie’s Erlebniswelt, we created a hyperrealistic exhibition piece that makes the invisible power of geothermal energy visible and engaging. The installation showcases a miniature Vienna brought to life with intricate detail, turning renewable energy into something tangible and easy to understand. The result: an interactive centerpiece that transforms complex technology into a memorable experience—bringing sustainability closer to the people it impacts most.

Sometimes we create Fake Out-of-Home (FOOH) videos just for ourselves—testing ideas, exploring visuals, and showing what’s possible. Gold Rush is one of those projects. In the video, a car floats in Vienna’s Danube Canal with its trunk wide open—overflowing with gold bars glistening in the sun. A surreal scene that feels both impossible and strangely real. The result: a playful showcase of our CGI craft that quickly gained traction online, reaching nearly 150,000 views on TikTok with thousands of likes and shares—proving that even passion projects can make waves.

For Hornbach, we created a surreal Fake Out-of-Home (FOOH) moment that brings the brand’s bold slogan “Hör auf Deine Hände” to life. On a construction site, piles of rubble begin to rise into the air—gradually assembling into a giant floating hand that gestures to passersby. At the same time, tools lift off the ground and hover alongside it. Two onlookers step closer, reaching out to grab the floating equipment—answering the hand’s silent call to start building. The result: a visually striking CGI production that transforms an ordinary street scene into a larger-than-life invitation. By merging motion, scale, and interaction, the campaign turns Hornbach’s message into a spectacle that inspires viewers to pick up their tools and create.

Together with Marswalk, we created a festive Fake Out-of-Home (FOOH) video for Coca-Cola that takes viewers on a magical Christmas journey across Austria. Shot across three iconic locations—Bregenz, Salzburg, and Vienna—the video shows the legendary Coca-Cola Christmas truck soaring through the skies, spreading sparkle and holiday cheer. In the grand finale, Santa appears behind the wheel, tossing Coca-Cola bottles from the truck’s window down to delighted passersby. The result: a cinematic CGI execution that turns Austria’s cities into a stage for one of the world’s most beloved holiday symbols—bringing Christmas magic, Coca-Cola, and local tradition together in one unforgettable moment.

For micasa, we created a striking urban installation in the form of a large glass cube placed in a public square in Switzerland. Inside the structure, a fully designed garden is revealed, showcasing the micasa Nihoa outdoor furniture collection. Passersby interact with the installation, observing and pointing at the unexpected green space in the middle of the city. The result is a clean and elegant concept that brings product, nature, and urban environment together in one spatial experience.

For Puntigamer, proud sponsor of SK Sturm Graz, we created a playful Fake Out-of-Home (FOOH) video that turns football training into pure entertainment. In the video, a Sturm Graz player takes a long shot into a custom-designed giant pinball machine. The ball bounces its way down through the course before dropping perfectly into an oversized Puntigamer beer glass—blending sport and brand in one seamless move. The result: a fun and highly shareable CGI execution that captured both fan culture and brand spirit. Recognized internationally, the campaign was awarded Silver at the 2025 FOOH Awards.

Our neighbors Ranfilm have officially expanded with a brand-new office in Hollywood – and we were delighted to support their big announcement with a custom CGI drone show. Exciting times ahead – make sure to check them out

For SPAR’s sponsorship of the FIS Alpine World Ski Championships 2025, we created a playful Fake Out-of-Home (FOOH) video that brought Austrian tradition to the slopes in a larger-than-life way. In the video, a helicopter airlifts a giant Kaiserschmarrn onto the mountains, before a snow cannon dusts it with powdered sugar—turning a familiar dish into an unforgettable spectacle. The result: a bold CGI video shown on the event’s largest screen, combining creative storytelling with technical precision. A playful tribute to Austrian culture that surprised fans on-site and added a sweet twist to the world’s biggest winter stage.

For Wien Nord Serviceplan and Österreich Werbung, we created a 3D-OOH ad “Sisi on Ski”—and extended it with a playful Fake Out-of-Home (FOOH) moment, letting Sisi jump straight from the screen into the real world. The FOOH piece brings the campaign’s original 3D visuals into urban spaces, translating the iconic imagery from screen to environment. By preserving the charm and humor of the DOOH ad, it creates a tangible extension of the DOOH campaign. Being played in over 13 countries, it elevates the campaign to the next level, using bold and innovative advertising.

For instax and their flagship event instax Summer Night 2025, we brought an extraordinary Fake Out-of-Home (FOOH) production to life in the heart of Berlin. In this campaign, a giant instax mini 12 camera—carried by drones—sweeps over the iconic Brandenburg Gate. As it lightly brushes the monument on its fly-by, a massive event banner unfurls, revealing the details of the upcoming celebration. The result: a playful yet spectacular CGI moment that seamlessly merges brand, product, and cultural landmark. By combining scale, motion, and surprise, the campaign captures attention instantly—setting the stage for an unforgettable summer night.

Ahead of instax’s flagship event instax Summer Night 2025, we created a playful Fake Out-of-Home (FOOH) moment to spark buzz and highlight an exclusive giveaway. In this campaign, a giant instax mini 12 camera—flown into the event location—hovers down to eye level. As a visitor presses the oversized shutter, a cascade of instant prints bursts from the camera, filling the air. Among them, one photo is caught mid-flight, revealing the event date: August 9th. The result: a dynamic CGI stunt that blends product interaction with event storytelling. By tying the reveal to a giveaway of coveted guest list spots, the campaign amplified anticipation and ensured instax Summer Night stayed top of mind leading up to the celebration.

For Sinalco, we had the honor to create a playful Fake Out-of-Home (FOOH) moment that brings the brand’s signature refreshment to life in an unexpected way. The scene opens with a camera looking out of a window onto the street below. A truck with a trailer drives by, catching the attention by carrying an oversized Sinalco fridge stacked with giant soda bottles. As the fridge door swings open, a hand appears from the window—grabbing one of the bottles, which instantly transforms into a perfectly normal, handheld size. The result: a clever CGI execution that plays with scale and perspective, turning a familiar street view into a surprising visual stunt that embodies Sinalco’s playful, refreshing character.

For Sprüngli, we created a whimsical Fake Out-of-Home (FOOH) activation to celebrate Easter in the heart of Zurich. In the video, the façade of a traditional building transforms into a giant Sprüngli gift box. As it opens, a playful scene unfolds: an oversized chocolate bunny rises from the box, carried by pastel balloons, floating above the street and capturing the attention of onlookers below. The result: a vibrant, surreal CGI moment that connects brand tradition with seasonal storytelling. The campaign struck a chord online—going viral within just one week and becoming the most-viewed and most-liked video on Sprüngli’s Instagram channel, with over 4 million views, 116,000 likes, 2,510 shares, and 1,667 comments.

To announce its public viewing of the UEFA Euro 2024, the Donauturm decided to go big—literally. In the video, a helicopter airlifts a giant football high above Vienna and carefully lowers it onto the iconic Donauturm. Mechanical arms extend from the tower to grab and hold the oversized ball in place, transforming the landmark into a larger-than-life tribute to the tournament. The result: a bold and eye-catching CGI execution that turned the Donauturm into Vienna’s biggest football fan—making sure no one missed where to celebrate the Euro 2024.

For Glorit, we created a surreal Fake Out-of-Home moment that brings nature into the heart of the city. A patch of grass appears on a busy urban square, followed by rapidly growing trees and bushes that transform the space into a sudden green oasis. As the camera pulls back, the source of the transformation is revealed: a Glorit billboard positioned in the environment. The result is a striking sequence that contrasts urban architecture with natural growth, visually expressing Glorit’s vision of living spaces that reconnect people with nature.

For American Express, in collaboration with WARDA Network, we brought a striking Fake Out-of-Home (FOOH) production to the streets of Vienna. At the center: a hand-painted mural featuring an American Express Platinum Card. In the video, the card suddenly detaches itself from the wall and floats into the real world. As it floats through the air, a passerby catches it mid-air—blurring the line between artwork and reality. The result: a seamless fusion of physical craft and CGI that transforms a static mural into an interactive brand moment. By combining street art, motion, and surprise, the campaign reimagines out-of-home as an immersive experience—capturing attention and reinforcing the message: Don’t live life without it.