To celebrate the return of Beetlejuice and the launch of a special Fanta edition in partnership with Warner Bros., we created a spine-chilling Fake Out-of-Home (FOOH) video at Vienna’s Central Station. The project was brought to life together with Marswalk. As a train pulls into the platform, its front reveals a larger-than-life Beetlejuice face—complete with glowing green eyes and bold black-and-white stripes. Teens on the platform cheer and pose for photos, turning the arrival into an unexpected moment of fun. The result: a high-impact CGI video that merges pop culture, product, and place into one seamless scene. By combining spectacle and shareability, the campaign brought Beetlejuice—and Fanta—back to life in a way that delighted fans both on-site and online.
